Website Rewrite Blueprint
Ready to refresh your copy?
Get a step-by-step plan to move forward.
Getting help with a website rewrite makes sense when some of these things are true…
- You KNOW that you need to change your website copy, but you have no freaking clue where to start.
- You’re a perfectly capable writer, but when you sit down to write about yourself, a curtain blocks off the “word make?” portion of your brain.
- You’re working with a website designer, and they remind you that they need the content in three weeks.
- You tried to rewrite your website copy, and everything sounded like a robot wrote it. Not even a cool robot.
- You already asked an actual robot to write it, and you want a trained human to take a look.
- You are not the biggest fan of blank pages.
- You needed it done yesterday. AKA six months ago.
But only if all these things are true…
- You have the time, energy, and capacity to write or edit your own website copy.
- You want support, but also to take responsibility for the result.
- You’re approaching the project with curiosity about your audience.
Here's what it looks like
- Drop Kelley a line.
- Within a business day, we’ll confirm via email.
- You complete a quick questionnaire, pick a start date, and pay the $297 fee.
- We chat about your business in a 30-minute get-to-you-know call. (If you hate get-to-know-you calls, that’s fine. I’ll send a questionnaire.)
- I’ll review your website, looking for ways to clarify your value and connect with great leads.
- You get your blueprint via email about a week after our call.
Writing website copy isn’t easy, but it’s a LOT easier when you start from a plan.
Don't get stuck.
You’ll see the difference when your copy is more descriptive and clear:
More leads.
Better leads.
Fewer cheapos clogging your inbox.
“Sounds great … but does it work?”
You tell me what your goal is. We do our best work to reach that goal. My guarantee is that you’ll feel supported in that.
“What if I can’t get it done, or I hate what I write, or I get sick and fall behind at work, or any other life stuff that might pop up?”
Kelley Gardiner Copywriting has a DIY-or-Don’t Guarantee. If you don’t feel like you can get it done after all, credit the entire fee to a Glow Up.
“But my writing skills aren’t so hot.”
Do you mean you have a hard time expressing yourself? Or that your grammar could be better?
If it’s the grammar thing, I can hook you up with a copy editor when you’re done.
If you don’t think you have the chops and aren’t excited to try, consider a Glow-up instead.
“Can I talk to Kelley first?”
I would love to get to know you. Book it on my calendar.
“Can I test drive it somehow?”
"Meh. I'll do it later."
Your website isn’t on fire, so it’s not a priority.
But what happens when your website copy isn’t working?
- Your traffic stays so low, you wonder if you and your mom are the only ones who ever visit.
- Potential customers get bored and click away.
- That cool lead you gave your business card to doesn’t understand your value.
- Same copy, same sales 😱
Fix your website copy fast
No more wondering what to say or why you’re even bothering.
Get a plan for exactly what to write, and how.
Get it done. With support along the way.
You get:
- Video review of your current site’s copy, with transcript
- Blueprint with step-by-step instructions to make changes that support your bottom line
- 2-3 key pieces of copy to place in often-overlooked areas like buttons or often-requested areas like headlines
- DIY Guarantee: Over it? Credit the cost to a Glow-up.
All this support for $297
