A lot of (not-so-good) website copy explains.
Your website needs to sell.
Conversion copywriters create messages that compel your client to move forward — whether that means contacting you, or smashing that “buy” button.
What do you need your perfect client to do when they visit your site?
Conversion copywriting is a proven process that takes data (your current website analytics and all that juicy customer information you’ve gathered) and uses it to create messages that sell your perfect client.
There are three distinct steps:
Research and discovery: We dig into what is and isn’t working for your business. Even more to the point, we learn about your customer — their wants, desires, and patterns.
Writing and editing: Not just “waiting for the magic to happen!” Using all the information we’re gathered, we’ll figure out the best messaging and persuasion tactics, then write, edit, and present the copy with that strategy in mind.
Testing and validation: We make sure it works. I’m not going to leave you hanging. Not with a high five, and not with your website copy.
I’ve always wanted to do two things: write and help people. With conversion copywriting, I can work to support an economy and community of like-minded business owners.
When you work with me, you get a partner who’s cheering for your success all the way.
What about you?
Tell me about your next project. Let’s fill up your calendar and raise your rates.